RACE OF CHAMPIONS CHOOSES RSM FOR UK

RACE OF CHAMPIONS CHOOSES RSM FOR UK

Automotive specialist RSM has been selected by Race of Champions to promote its first event in the UK. To be held in December at the newly-refurbished Wembley Stadium, Race of Champions brings together the world’s greatest motorsport stars to contest in the annual racing event. RSM will provide marketing communications support, including PR and promotions, to raise the profile of the event through national, regional and specialist media outlets. The campaign will be bolstered by the attendance of seven-time Formula One World Champion Michael Schumacher, as he takes part in the event for the first time. “RSM’s dedication and drive to illustrate its innovative marketing communications solutions led to its appointment as we host our first event in the UK,” said IMP President, Race of Champions. “We look forward to working closely with the team towards an impressive inaugural event.”

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