Citygate Volkswagen dealer marcomms support

CITYGATE DEALER GROUP SELECTS RSM FOR MARCOMMS SUPPORT

One of the UK’s leading Volkswagen and Škoda dealers, Citygate, had appointed Milton Keynes agency RSM to provide turnkey marketing support. RSM will work with the automotive retailer to ensure consistency of its marketing collateral and tone of voice. Through a communications programme it will also reinforce the Citygate brand as a successful local company that supports its community. The agreement includes provision of marketing consultancy and the development of Citygate’s strategy, as well as CRM consultancy, communications and general marketing, digital and creative services. “As a leading retailer and local employer, Citygate’s present objective is to increase its profile, and RSM’s experience and scope of expertise is aligned with these business objectives,” said Citygate Managing Director. “We look forward to working closely with the team to develop our programmes.”

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